Digital Experimentation
Is the proper way to act when you quickly need to obtain meaningful sets of insights or discover how people genuenly react to your ideas. Is also a great approach when you have multiple ideas to rapidly test, compare and discover which of them are more likely to succed in a practical environment. Usualy, the results pop-up in a matter of days to a few weeks, depending on the scope of each prototype.
Design Sprints / Business Needs Analysis / User Experience Research / Identifying Opportunity Areas / Co‐Creation Workshops / Service Conceptualization / Envisioning Scenarios / Customer Personas / Business Modeling / Customer Journey Mapping / User Flows / Value Proposition Design / Brand Identity / Wireframing / User Experience Design / User Interface Design / High-Fidelity Interactive Prototype / Development & Engineering / User Testing / Measurement and KPIs